UNCOVER YOUR OPPORTUNITIES
Build a Strong Customer Success Foundation
Carema Consulting identifies your company’s opportunity areas within the three primary responsibilities of every customer success organization:
- Entrench:
Achieve customer trust and build a moat around your business. - Expand:
Leverage that trust to learn about and tackle more of your customers’ desired business outcomes, which drives account expansion. - Land:
Accelerate new customer acquisition by feeding the top of your sales funnel via happy customers who are referral and reference engines.
CRAFT UNIQUE BUSINESS SOLUTIONS
Develop Solutions to Your Unique Business Opportunities
As expert customer success consultants, we combine our unique approach with our experience leading B2B SaaS customer-facing organizations to develop and implement right-size customer success solutions that leverage your company’s unique opportunities.
IMPLEMENT COMPREHENSIVE CHANGE
Ensure a Thorough Rollout of Custom Processes
Beyond partnering with you to develop right-size solutions to your company’s specific opportunities, Carema Consulting facilitates a full adoption and effective utilization of our customer success deliverables.
Customer Success Stories
Carema Consulting was the pivotal factor that enabled interviewstream to form, execute, and grow our customer advisory boards at a time when greater customer intimacy was urgently needed to inform our future strategy. Carema Consulting showed us how to use customer advisory boards in a way that created a level of engagement that we didn’t previously think was possible.
At Vertex Analytics, Carema Consulting led an initiative to research and prove the value of a pivot of the company’s flagship product to an entirely new use case. This included securing and leading 1-on-1 conversations with thought leaders and target buyers in order to validate the pivot, authoring a positioning document to insure consistent messaging across our Marketing mix, and producing a go to market strategy. In order to assess and sharpen the positioning and GTM plan, Brian drove the Sales effort for the newly repositioned solution; in the process, Brian closed Vertex’s largest sale.
Carema Consulting understands deeply the essence and process of a well run Customer Success organization. In addition to helping Genivity form a sound process, Carema Consulting helped us define success and ensure that we as an early stage fintech company were focused on the right things, including zealously capturing voice of customer.
My two years working with and for Brian represented a PhD in Customer Success for B2B SaaS. To execute against our ‘land and expand’ strategy, Brian led the creation and implementation of strategies and tactics that have empowered me to consistently forecast and achieve quarterly renewal and upsell goals for my enterprise customer base. He’s become a mentor to me.
Brian created, built and constantly morphed Microsystems’ Customer Success team and workflows that achieved a 98+% revenue renewal rate and that fueled the company’s 4x growth in ARR. Brian developed his team of Customer Success Managers to be highly attuned to our customers. The CSMs knew the proper time to push and when to hold back. As a result, our customers eagerly engaged with us, remained our customers for a long time, and provided references and referrals that buoyed our Sales team’s new customer acquisition efforts.
Brian is smart, even-keeled, and he understands that a company’s success only comes from the success of its customers. Rarely do you get to work with, and for, an individual who has that rare balance of intelligence and humility, and who you look forward to going to work for every day.